Driving Your Strategy
Through the Power of Events

Who We Are

Est. 1991

Masterplan Inc. is more than a global events agency. We are a strategic partner helping organizations harness the power of events to move their business forward.

We work closely with leadership to understand your culture and business objectives, and define the outcomes of your events to create the greatest impact. Whether focused on incentive travel, meetings, special events, or a combination, we help build a cohesive strategy that connects each experience to a larger purpose, reinforces a consistent message, brings employees and clients together, and builds loyalty.

Developed through more than 35 years of experience, our Masterplan Method is our proven approach to designing and delivering events with purpose. It combines strategy, creativity, and execution to create experiences that celebrate achievement, strengthen relationships, reinforce culture, and support your organization’s goals.

Our long-standing client relationships and prestigious industry recognition reflect what has always been at the center of Masterplan: thoughtful partnership, uncompromising service, exceptional experiences, and a commitment to delivering the truly unforgettable.